Mirage: Craft Cannabis & Craft Service
What does it mean "Craft Cannabis?"
A quick glance of our menu will show that most of our dried flower and pre-rolls have the label "CRAFT" on display. What exactly is craft and why do we focus on it so much at Mirage?
Craft cannabis refers to cannabis that is grown and produced by small, independent, and often local cultivators or growers who prioritize quality, care, and attention to detail in their cultivation and processing methods. Craft cannabis is typically hand-crafted in smaller batches, as opposed to mass-produced by large commercial operations.
It's similar to the concept of craft beer or artisanal products, where there is an emphasis on unique flavors, specific strains, and overall high quality. These smaller-scale cannabis producers often take pride in their work, ensuring that their products have distinct characteristics and are grown using sustainable and environmentally friendly practices.
In essence, craft cannabis is like the small-batch, high-quality, and carefully crafted version of cannabis, with a focus on providing a more personalized and unique experience for consumers. This approach aligns nicely with our values at Mirage which put our customers at the center.
Our budtenders take their time to connect with each customer to find out their preferences and shopping needs in order to make tailored recommendations. We strive to give our customers a carefully crafted experience from the moment they walk through our door, getting to know each customer when possible, and always respecting customer discretion, needs, and requests.
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